Honeybees on Blue Diamond's Packaging
This week in my lunch, my wife surprised me with a snack of Blue Diamond Almonds that were roasted and glazed with honey.
Right on the label was a picture of a honey bee and the phrase "Support Honeybees!".
I looked at the top of the tin where there was additional information about how honeybees pollinate the company's almond trees (and 1/3 of the world's food supply).
The company indicates they believe the health of honeybees is so important, Blue Diamond is donating to honeybee research "BeeCause We Care".
Information on their site (www.BlueDiamond.com) reads:
Since 1976, Blue Diamond has helped fund research in more than 70 projects focused on the health of bees, pollination and colony health. This is the largest, most sustained investment of any agricultural organization.Blue Diamond recently donated an additional $100,000 to Project Apis m., a non-profit 501 (c) (5) organization whose mission is to direct research that will enhance the health of honey bees while improving crop production.
Project Apis m. is committed to providing growers with healthier bees resulting in better pollination and increased crop yields. Blue Diamond believes in their mission of pursuing science-based solutions to honey bee challenges.
Beyond research, Blue Diamond is also taking the following steps to help honey bee health:
- Avoiding monoculture through the planting of diverse ground cover to improve honey bee nutrition and foraging
- Minimizing exposure of bees and pollen to fungicides
- Investigating management techniques for eradication of varroa mites and other bee pests
- Strengthening and improving bee stocks and breeding programs
It sounds like to me Blue Diamond is donating their money as well as using their influence to assist the research and health of honey bees.
I applaud them on their efforts, and I'm glad they took the time to advertise it, because honestly, I wouldn't have had any idea the good things they are (and have been) doing!
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